Privacy Policy

1. Overview

MOORLI (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website and automated audit service (the “Service”). By using MOORLI AdDiagnostic, you agree to this Privacy Policy, along with our Terms of Service and Disclaimer.

2. Information We Collect

a. Information You Provide: Email address (Google Sign-In), payment details processed by Stripe (we never store full card numbers), and any details submitted via our contact form.

b. Information Collected Automatically: Google Ads account ID and metadata via secure, read-only OAuth; diagnostic data needed to generate your audit; technical data (browser, IP) for security.

c. No Sensitive Personal Data: We do not collect or store sensitive categories of personal information.

3. How We Use Your Information

• Authenticate your Google account and access data required for the audit.
• Generate, store, and deliver your report.
• Process payments and receipts via Stripe.
• Provide limited technical support related to report generation.
• Improve system performance, reliability, and security.

We do not sell, rent, or share your information for advertising or marketing.

4. Data Storage and Security

All data is processed and stored on Google Cloud (Firebase, Firestore, Cloud Storage) with encryption in transit and at rest. Access is restricted to authorized personnel.

5. Access and Permissions

MOORLI requests read-only Google Ads access and never modifies your account. You can revoke permissions at any time via Google Account settings.

6. Payments

Transactions are handled by Stripe, a PCI DSS–compliant processor. We do not store card or bank details.

7. Sharing of Information

We may share limited information with service providers for hosting and payments; to comply with law; or to protect our rights. We never sell data for advertising.

8. Data Retention

MOORLI does not permanently store Google Ads account data. Each audit runs securely in real time using read-only API access. Once your audit report is generated, the underlying analysis data is immediately discarded.

We retain the resulting static audit report for 90 days so you can re-download it at any time from your dashboard. After this retention period, all reports and related metadata are permanently deleted from our systems.

Aggregated, non-identifiable analytics (such as total number of audits run or average score trends) may be stored indefinitely to improve our service, but they contain no user-specific or account-specific data.

9. Your Rights

Depending on your jurisdiction, you may request access or deletion of your data, or withdraw OAuth permissions. Contact support@moorli.io.

10. Children's Privacy

Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child, we will take steps to delete such information promptly.

11. International Data Transfers

Your data may be processed on servers located in the United States.

12. Changes to This Policy

We may update this policy periodically; the latest version will be posted here.

13. Contact

Questions? Email support@moorli.io.